Not a Joke – Japan Hired Girl Band to Help Sell Government Bonds

*Note:  This story is old. In fact, it’s from 2012, but I had already hit publish by the time I recognized this oversight. So while this is NOT a new story, it is true, and the sentiments I share remain valid. 

Japan is the prime example of what happens to a nation when lunatics are permitted to centrally plan an economy for several decades. As many of you will remember, the following advertisement was a real pitch used by the finance ministry several years ago to sell JGBs, i.e., Japanese government bonds.

Screen Shot 2015-11-06 at 1.38.55 PM

Fast forward a few years, and we have this…

From the Telegraph:

Japan’s cash-strapped government is reportedly turning to popular music group AKB48 to help it sell government bonds, as interest in the low-yield paper wanes.

The debt campaign will see AKB48 – comprising about 90 performers, ranging in age from early teens to mid-20s – joined by sumo wrestling’s champion Hakuho and female football star Homare Sawa, Japan’s Jiji press agency reported. 

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